My project is a personal art web archive that tells the story of my father and his friends’ adventures on their annual water trips since 1988. The website conveys these adventures in an immersive and interactive way. The members of the group have unique, extraordinary values, and their eventful stories reveal what “absolute freedom” means. Beyond a journal-like record of events, the website also serves as a social time travel experience, offering a glimpse into the unique atmosphere of these water trips.
behance.net/gviktoriaa/projects
instagram.com/art.by_alma
Consultant: Dániel Gyöngy
In my thesis, I examined the cultural dimensions of web design because I believe that digital design is not merely a technical or aesthetic task, but a deeply sociocultural phenomenon. My goal was to show how web design reflects and conveys the values, symbols, and communications of different cultures. I used Geert Hofstede’s cultural dimensions and Edward T. Hall’s context theory as a theoretical framework and examined the impact of cultural differences on web design through the analysis of Eastern and Western websites. These analyses confirmed my belief that localization is not merely an optional consideration in the design process, but it can be the foundation of effective digital communication. My most important conclusion was that the success of web design is not solely the result of following trends, but primarily the presence of cultural empathy – the awareness that allows us to step outside our own cultural comfort zone and interpret digital content from the perspective of the target audience.
Consultant: Dániel Gyöngy, Dr. Szabolcs Süli-Zakar
identity: Márk Ungvári József | webdsign: Balázs Faa | powered by: Exxite CMS